NEXT GROUP PROGRAM STARTS 27th OF FEBRUARY
THE GENTLE
GROWTH CO.
NO BRO-ENERGY, NO BURNOUT, NO BEIGE.
Build a Business That Feels Good (and Actually Works)
Forget the burnout blueprint. At Gentle Business Co., we do growth with ease, joy, clarity, and a side of “you’ve totally got this.”
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I help founders ditch the pressure, get clear on what they’re building, and create a business that’s sustainable, profitable, and actually enjoyable.
Let’s build a business that supports your life - not one that eats it.
HOW I HELP
At Gentle Growth Co, strategy meets softness, fun meets focus, and your business finally starts feeling like you. Here is my approach:​​
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CLARITY WITHOUT THE CHAOS
No more spiralling in 47 Google tabs. We get you focused, aligned, and crystal clear on your offers, audience, and direction — minus the overwhelm.
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STRATEGY THAT FEELS LIKE YOU
Business should feel natural, not like you’re squeezing yourself into someone else’s formula. We build a plan that fits your personality, your energy, and your lifestyle.
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MOMENTUM WITH KINDNESS
We move forward — but gently. Sustainable steps, supportive accountability, and permission to grow in a way that doesn’t break your brain.
IF THESE FEEL LIKE YOU
“I’m winging it and I’m exhausted.”
“Why does everyone else look like they know what they’re doing?”
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“I want a strategy that doesn’t make me want to cry.”
“I’m creative, but the business side fries my brain.”
“I want consistency without burning out.”
“Is it too much to ask for growth and joy?”
THEN IT'S TIME WE HAD A CHIN WAG.
My Story
From Burnt-Out Hustler to Business That Actually Feels Good
Hi, I’m Maisy, founder of Gentle Business Co.
Once upon a time I tried to follow all the “shoulds” — the hustle, the hacks, the 6am routines that lasted… about four days.
Spoiler: it didn’t work.
Because running a business shouldn’t feel like running a marathon with a fridge on your back.
So I flipped the script. I built my business around ease, alignment, creativity, and actual sustainability — and now I help other founders do the same.
No pressure. No perfection. Just progress that feels good.